Exploring opportunities to connect clinical providers and evidence based obesity prevention interventions that are community-based is the focus of this group. This topic explores the complex issues that arise related to health insurance, challenges that exist in community engagement, and strategizes on cost-saving interventions that will address obesity in communities.
Interventions to Reduce Formula Marketing in Medical Offices
Increasing evidence has shown that exposure to formula advertising can negatively impact a woman’s decision to initiate and continue breastfeeding. A primary component of formula advertising includes pamphlets, posters, and free formula packs in hospitals and the offices of pediatricians, obstetricians, and family practitioners. As such, primary care providers may be inadvertently advertising the use of infant formula and are thereby implicitly discouraging breastfeeding during the recommended minimum of the first year of life. Each primary care visit before and after birth presents an opportunity to support and encourage breastfeeding. Interventions to eliminate formula marketing from medical offices are a potentially beneficial strategy to ensure that these opportunities are not undermined. Though such programs are limited, certain case studies provide potential model practices and reveal facilitators and barriers that should be considered in planning future interventions.
Evidence Based Interventions
This fact sheet focuses on evidence based interventions, one of the NYS Department of Health’s four priority strategies for preventing chronic disease. It can be used as tools to support the development and implementation of local Community Health Improvement Plans and community Service Plans.
Sustainable Partnership and Coalition Building Webinar
The sustainable partnership and Coalition Building seminar explored the opportunities and challenges of utilizing multisector partnerships and coalitions as important tools for eliminating health disparities. Wade Norwood of Finger Lakes Health Systems Agency and Dorian block of Age- Friendly New York City at the Academy of Medicine, shared information on Identifying organizational factors that can make existing partnerships/coalitions more effective and best practices for creating them.